Stephanie March and Law & Order:SVU Makeup Artist Open Makeup Salon
Actress Stephanie March and makeup artist Rebecca Perkins met on the set of Law & Order: SVU. March played beloved Assistant District Attorney Alexandra Cabot while Perkins was the head of the show's makeup department. After long hours together onset they came up with idea to open a new makeup salon Rouge New York.
"We spent countless hours together," said Perkins. "I was doing Stephanie's makeup for the show every day and a lot of the time she was going out after work - so we'd kick the look up a notch." (Or, as March cheerfully says, Perkins "de-lawyered" her.)
"Stephanie got great feedback, and we started thinking, 'Hey, you can go anywhere for a blowout. But where can you go where you're not sitting out on the floor of a department or specialty store to get your makeup done?'" added Perkins. "Rouge is a makeup salon - like a blow-dry salon or a nail salon but for your face."
"We saw a real Gap in the market," said March. "So we decided to be our own customers. Great makeup doesn't have to be - and shouldn't be - a luxury. Makeup artists should be accessible to all women. Gorgeous makeup isn't easy to do on your own for most people."
The 800-square-foot salon opened at 130 Thompson Street in SoHo. It features six chairs each with their own iPad filled with makeup inspiration to draw from.
Services include: You...Only Better, meant to enhance features and provide natural polish, $50; Bold Choice, $60, which helps customers find the perfect pop of color; Total Polish, $75, which gives you a black-tie, red-carpet-worthy look; makeup touch-ups for $25; tattoo covering for $15 per tattoo; eyebrow and lip/chin waxes, $20 and $15, respectively, and eyebrow touch-ups, $10. House calls can also be arranged for $125 per hour with a two-hour minimum.
The salon isn't meant to be a makeup store but of course everything used on clients is available for sale. Perkins and March have created a Rouge-branded product line and clients are also encouraged to bring their own favorite products.
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