KEEPING UP WITH THE KARDASHIANS Returns to E! with 3.2 Million Total Viewers

By: May. 06, 2016
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On Sunday, May 1, the season premieres of E!'s popular unscripted hits "Keeping Up With the Kardashians" at 9m and "#Rich Kids of Beverly Hills" at 10pm scored ratings boosts for the network in L3s, delivering significant growth over their previous season averages.

Keeping Up with the Kardashians, Season 12 Premiere, Sunday, May from 9pm-10pm:

  • · 3.2M Total Viewers / 2.0M A18-49
  • · Won the night with W18-34 against ad-supported cable, beating out Fear the Walking Dead!
  • · #2 program for the night against ad-supported cable with A/W 18-49 and A18-34
  • · Ranked as the #5 original telecast for the entire week across all cable with A18-49
  • · +4% versus S11 average
  • · +8% versus S11 Finale

#RichKids of Beverly Hills, Season 4 Premiere, Sunday, May 1 from 10pm-11pm:

  • · 1.2M Total Viewers / 720k A18-49
  • · Top 5 program for the night among W18-49 (#5) and W18-34 (#4) against ad-supported cable
  • · Highest episode since 2nd season (9/7/14) w/ A18-49
  • · +22% versus S3 Premiere
  • · +29% versus S3 average


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