R. William Holland to Release New Novel, FROM BACKPACK TO BRIEFCASE

Today families invest hundreds of thousands of dollars in a college education. Does investing in a college education guarantee a successful career for your young adult? The answer is NO. According to the Department of Labor, nearly 50% of college graduates have jobs that do not require a college degree. And it will remain that way for the foreseeable future. Today's job market is tougher than ever. Even growth industries long thought to be a sure thing are streamlining talent to cut rising costs.

How do parents empower their students to take the right steps to secure their future? What can a student do to get on the right path to achieve the career they have dreamed of since they embarked on their college journey?

Bestselling author, award winning professor, and long-time HR executive, R. William Holland launches a series of workshops and individual coaching programs to help parents and their students become their own effective career counselors. "The number one concern for parents," says Dr. Holland "is the inability of their college graduate to gain traction in the professional job market."

Dr. Holland shares key skills and strategies that lead to breakthrough success. He shows parents and students how to integrate these strategies into tactics that support and help deliver outstanding career results.

Some of the topics Dr. Holland shares include:

Right job, Right company: How do you evaluate the companies in the industry of choice? Where do you start?

Timing: When is the best time to start the job hunt? How do you get started?

Skills: Does your student have the skills he/she needs to get placement in their field of choice?

Networking: Have you and your student started a network of contacts to utilize when you or your child have completed their college education?

Charting: Charting steps to a successful career.

Dr. Holland's forthcoming book, From Backpack to Briefcase: A Parent's Guide to Landing Right Side Up in the New Job Market compiles years of program results from studying today's job market. It includes observations as a long time human resources executive, conversations with parents, top CEOs throughout the country, and leading career counselors. The book and the program provide rare insight about how to navigate the path for an extraordinary career. This basic tenet shows parents and students how to make college count. "It's not so much what someone majors in as it is what they learn to do with whatever major they have," says Dr. Holland.

About R. William Holland, PhD:

Bill Holland's career has included significant value-added accomplishments as a scholar, athlete, award winning educator, senior business executive and bestselling author.

As Executive Vice President at Right Management, Inc. (a global human resources consulting and career transition company with annual sales of $500M) he was responsible for 60 offices, three franchise territories and over $200M in annual revenue in the United States and Canada.

Bill was Chief Human Resources Officer at Meridian Bank, the University of Pennsylvania and the Business Process Outsourcing Division of Accenture. He led a globally dispersed staff responsible for employee transition and transformation on more than 200 outsourcing engagements on five continents. He also held senior HR positions at Chase Manhattan Bank, Charles Schwab and PepsiCo.

In 2006 Bill published the first of three books on career management, Are There Any Good Jobs Left? Career Management in the Age of the Disposable Worker (Praeger). It was chosen by The Miami Herald and San Jose Mercury News as one of the top 10 business books of the year. His second book, Cracking the New Job Market: The 7 Rules for Getting Hired in Any Economy (AMACOM), was published in 2011. He became known as the Right Job Guy. The third is upcoming book, From Backpack to Briefcase: A Parent's Guide to Landing Right Side Up in Today's Job Market.

Bill attended Michigan State University on a football scholarship and received his PhD in political science. As a graduate teaching assistant at MSU's distinguished James Madison College, Bill received the University's first Excellence-in-Teaching award and later, an Honorary Distinguished Alumni Award. He went on to become a member of the teaching and research faculty at the University of California, Riverside. He has served as a director on the boards of several organizations including the Chicagoland Chamber of Commerce, United Professionals and The Pennsylvania Partnership for Children.

Bill has appeared on numerous radio and TV shows including NPR's Talk of the Nation, The Street, WHRO's Hear Say and many others. He is a frequent speaker and presenter on the topic of navigating job marketing and charting a successful career. Currently based in the Washington, DC area, Dr. Holland is a frequent speaker at various colleges and schools throughout the area. For more information on Dr. Bill Holland's presentations or a free consultation, visit www.crackingthenewjobmarket.com.