President of NJ Ad Agency's 'Building a Big Small Business Brand' Available for Preorder
"Building a Big Small Business Brand" by Dan Antonelli, president & creative director of Graphic D-Signs, Inc, is finally available for preorder.
Antonelli's third book, "Building a Big Small Business Brand" details the thought process, design, and implementation of successful small business branding. The book is intended to help business owners, entrepreneurs, and new start-up hopefuls gain a better understanding and recognition of the value of a well-implemented brand.
Pulling from a career that helped create over 1000 unique small business brands, Antonelli takes the reader through the intricacies of a brand's creation, strategy, and application across the media mix. A number of examples from his agency-Graphic D-Signs, Inc.-are used to illustrate key points such as a noticeable logo design and a well-crafted vehicle wrap.
Dan Antonelli is also the author of "Logo Design for Small Business" and "Logo Design for Small Business 2," two works that shed light on successful means of producing client-focused logo design. Both books have grown to become staples of the graphic design for small business industry and are widely acclaimed.
Graphic D-Signs, Inc., The Small Business Advertising Agency, is an award-winning NJ advertising agency that focuses on logo and web design, advertising, marketing strategy, social media management, and branding for small businesses throughout the nation.