New Book by Jeff Shore 'Be Bold and Win the Sale' is Released

NEW YORK, Dec. 5, 2013 /PRNewswire/ Shore Consulting Be Bold and Win the Sale, a new book published by McGraw-Hill Professional, is a groundbreaking guide for sales professionals who want to overcome their dangerous addiction to comfort, break through boundaries and pursue peak performance in 2014.

Written by nationally recognized sales trainer and prolific author Jeff Shore, Be Bold and Win the Sale is currently available for pre-order on and With a professional background that spans more than three decades in the sales coaching industry, Jeff Shore has drawn on his many years of front-line experience to create this results-oriented guide that is applicable across all industries.

A Bold Formula for Sales Success
Sales is a profession rife with discomfortsourcing leads, forging new relationships, dealing with difficult managers, maintaining a positive outlook, and on and on. But every moment of discomfort also comes with a moment of decision: will we ignore our discomfort and be bold or will we chase comfort and forgo the chance to achieve amazing results?

At stake is the difference between success and mediocrity, between peace and chaos, or between productivity and stagnation. Top performers achieve greatness not because of experience alone, nor intelligence, age, or even personality type. The single greatest predictor of sales success is boldness in the face of discomfort.

"In sales, the penalty for taking the path of least resistance can be severe, coming in the form of limited potential and confining self-beliefs. Top sales professionals are always bold. This is not a description of personality or technique, but of perspective and understanding of self," says Shore.

Expert Insights from Industry Leaders
Shore's inspiring new book, Be Bold and Win the Sale: Get Out of Your Comfort Zone and Boost Your Performance, diagnoses the decision-making process and provides a road map to correct self-defeating behavior.

"Throughout the business world there is a severe shortage of good salespeople, partly because many who could succeed in sales don't have the confidence to take that crucial first step. Until this book there was little to help them with their fears: now Jeff Shore shows how to gain the essential confidence that is the first step to a great sales career," says NEIL RACKHAM, Author of Spin Selling.

The book includes interviews with bestselling business author DANIEL PINK, sales training authority BRIAN TRACY, personal development expert LARRY WINGET, consultative selling pioneer LINDA RICHARDSON and many others (complete list available).

In addition to practical insights from top thinkers in the sales business, Be Bold and Win the Sale is also packed with results-oriented lessons that include:

  • Self-assessment tools
  • Hands-on exercises
  • Case studies showing Shore's Be Bold methods in action

"This book is loaded with great ideas to educate, inspire and make you unstoppable in sales," says BRIAN TRACY, Author of Unlimited Sales Success.

As sales professionals gear up for the New Year, Be Bold and Win the Sale is sure to make its way to the top of their reading lists. When put into practice, the book's timely advice and practical lessons provide tools to turn 2014 into the most productive year yet.

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