Comscore

THIS IS OUR YOUTH Marquee

jnb9872 Profile Photo
jnb9872
Broadway Legend
joined:11/24/08
THIS IS OUR YOUTH Marquee
Posted: 8/1/14 at 05:59pm
Ok, so I'll cop to a fascination with graphic design when it comes to branding and marquees, and this looks pretty awesome. Has anyone gone by and seen it? I can't tell from the pictures: did they actually just duct tape their stuff over the INISHMAAN signage? I'll have to swing by the Cort sometime soon to check it out myself, but I really love this.
Up on the Marquee: THIS IS OUR YOUTH
Words don't deserve that kind of malarkey. They're innocent, neutral, precise, standing for this, describing that, meaning the other, so if you look after them you can build bridges across incomprehension and chaos. But when they get their corners knocked off, they're no good anymore…I don't think writers are sacred, but words are. They deserve respect. If you get the right ones in the right order, you can nudge the world a little.
Islander_fan
Stand-by
joined:6/25/14
THIS IS OUR YOUTH Marquee
Posted: 8/1/14 at 06:26pm
I was asking myself the same thing. I can't tell if they in fact just used duct tape, or if it was put up in such a way that it creates the illusion of being duct taped.
Mr. Nowack Profile Photo
Mr. Nowack
Broadway Legend
joined:2/2/14
THIS IS OUR YOUTH Marquee
Posted: 8/1/14 at 06:36pm
I love it! It does look genuinely duct taped.
I was previously known as Mr. Nowak (Joined: 5/20/13).
HighFlyingAdored97 Profile Photo
HighFlyingAdored97
Stand-by
joined:3/17/14
THIS IS OUR YOUTH Marquee
Posted: 8/1/14 at 06:46pm
I think it is literally duct taped. You can clearly see "Martin McDonough" and other parts of the Inishmaan marquee underneath. It looks really cool though!
"The city seen from the Queensboro Bridge is always the city seen for the first time, in its first wild promise of all the mystery and the beauty in the world." - F. Scott Fitzgerald, The Great Gatsby
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TheaterBoy7777
Broadway Star
joined:1/28/06
THIS IS OUR YOUTH Marquee
Posted: 8/1/14 at 06:53pm
I actually walked by and touched it and it's fake. But it is cripples design under the marquee, doors and display boxes
Checkout my Broadway Marquee Page! www.BroadwayFlasher.com
Mr. Nowack Profile Photo
Mr. Nowack
Broadway Legend
joined:2/2/14
THIS IS OUR YOUTH Marquee
Posted: 8/1/14 at 07:06pm
Too bad it's secretly fake, but either way it looks pretty genuine and gets the idea across. What an unusual but wonderful concept for a marquee design!
I was previously known as Mr. Nowak (Joined: 5/20/13).
CATSNYrevival
Broadway Legend
joined:3/1/04
THIS IS OUR YOUTH Marquee
Posted: 8/1/14 at 08:06pm
There is no way they would have actually duct taped it. They'd have to continually pay union workers to go up and fix it every time the tape adhesion was weathered off.
jnb9872 Profile Photo
jnb9872
Broadway Legend
joined:11/24/08
THIS IS OUR YOUTH Marquee
Posted: 8/1/14 at 08:31pm
I imagined the actual marquee itself was a well-done simulation, but was hoping against hope that the window cards and posters over the doors were practically done.
Words don't deserve that kind of malarkey. They're innocent, neutral, precise, standing for this, describing that, meaning the other, so if you look after them you can build bridges across incomprehension and chaos. But when they get their corners knocked off, they're no good anymore…I don't think writers are sacred, but words are. They deserve respect. If you get the right ones in the right order, you can nudge the world a little.
macnyc Profile Photo
macnyc
Broadway Legend
joined:7/26/08
THIS IS OUR YOUTH Marquee
Posted: 8/1/14 at 08:48pm
Hilarious! I wonder if they have to pay the Inishmaan production for using its material, even partially.
iluvtheatertrash Profile Photo
iluvtheatertrash
Broadway Legend
joined:11/9/04
THIS IS OUR YOUTH Marquee
Posted: 8/1/14 at 09:20pm
Such a clever little piece of marketing that I actually want to see it now!
"I know now that theatre saved my life." - Susan Stroman
rjm516
Broadway Star
joined:6/24/09
THIS IS OUR YOUTH Marquee
Posted: 8/1/14 at 09:24pm
I love it!
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RippedMan
Broadway Legend
joined:8/14/05
THIS IS OUR YOUTH Marquee
Posted: 8/1/14 at 10:36pm
Love it. Gives me high hopes for the production.
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jonartdesigns
Broadway Legend
joined:5/15/04
THIS IS OUR YOUTH Marquee
Posted: 8/2/14 at 05:30pm
As I recall Dirty Rotten Scoundrels did something similar when Jonathan Pryce replaced John Lithgow, they "duct taped" Pryce's headshot over Lithgow's face on the front of house images.
My Icon "Swiney" the Swine Flu Mascot- art by me. "Grease," the fourth revival of the season, is the worst show in the history of theater and represents an unparalleled assault on Western civilization and its values. - Michael Reidel
mjohnson2 Profile Photo
mjohnson2
Broadway Star
joined:11/2/13
THIS IS OUR YOUTH Marquee
Posted: 8/2/14 at 06:05pm
They could never actually tape the marquee up in case it fell off, in which case people would believe the show to be THE CRIPPLE OF INISHMAAN instead of THIS IS OUR YOUTH, but it's still clever.
Anything regarding shows stated by this account is an attempt to convey opinion and not fact.
Borstalboy Profile Photo
Borstalboy
Broadway Legend
joined:2/9/04
THIS IS OUR YOUTH Marquee
Posted: 8/2/14 at 06:12pm
I think it's wonderful. And it captures the feel of the show perfectly.
"It's now rather very common to hear people say 'I'm rather offended by that'. As if that gives them certain rights. It's actually nothing more than a whine. It has no meaning, no purpose. It has no reason to be respected as a phrase. 'I am offended by that'. Well, so f**king what?"--Stephen Fry

 
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