Edwin Drood - Why theatre not full?

Lil Crazy
Swing
joined:10/20/12
Edwin Drood - Why theatre not full?
Posted: 11/20/12 at 11:57am
Read reviews. Seen the show. All is wonderful. Why are grosses going down.
rnoodge
Swing
joined:12/14/05
Edwin Drood - Why theatre not full?
Posted: 11/20/12 at 12:10pm
In this case I would place blame on the advertising and marketing. The audience perceives the show as a period piece which is a hard sell and the poster for the show does little to communicate the reviews or the fun of the show. Unfortunately re-branding or changing the way they communicate to the audience can be very expensive.
Kelly2
Broadway Legend
joined:1/5/07
Edwin Drood - Why theatre not full?
Posted: 11/20/12 at 01:18pm
Is it really that bad? When I saw it, it was fairly packed, even in the mezz there weren't more than a handful of empty seats.
"Get mad, then get over it." - Colin Powell
little_sally
Broadway Legend
joined:1/15/04
Edwin Drood - Why theatre not full?
Posted: 11/20/12 at 02:41pm
The advertising really tells nothing about the show itself.
A little swash, a bit of buckle - you'll love it more than bread.
sparepart973
Stand-by
joined:4/7/12
Edwin Drood - Why theatre not full?
Posted: 11/20/12 at 02:43pm
How is this possible? I booked my ticket about two weeks ago (1 seat only) for early December and there were absolutely no seats left over in the orchestra for the entire week.
Phantom of London
Broadway Legend
joined:3/26/08
Edwin Drood - Why theatre not full?
Posted: 11/20/12 at 02:56pm
And yet for that entire week it will be on TKT's.
2014 Theatre: Billy Elliot***** Meet Me In St Louis*** American Psycho**** Tell Me On A Sunday**** Jeeves and Wooster: Perfect Nonsense* Stephen Ward**** Charlie and the Chocolate factory*** Dirty Dancing** Stephen Sondheim's Puttin It Together*** Candide*** The Lion King***** The Book of Mormon****** Les Miserable***** Stephen Ward**** The Weir**** Fortune's Fool*** Spamalot*** Superior Doughnuts**** Seven Brides For Seven Brothers**** (Orchard Theatre, Dartford) Finans Rainbow**** The Commitments** Boeing Boeing*** (Orchard Theatre, Dartford) The A-Z of Mrs P** Billy Elliot***** Wicked** Good People***** Urinetown***** Spamalot*** The Full Monty**** Other Desert Cities*** Ghosts*** Dirty Rotten Scoundrels***** It's A Bird, It's A Plane, It's Superman*** Stephen Ward**** King Lear**** A Taste Of Honey** Blithe Spirit**** From Here To Eternity**** Spamalot*** Fiddler On The Roof** (Orchard Theatre, Dartford) Relative Values**** Fatal Attraction*** Matilda***** 39 Steps**** Another Country** handbagged** Two Into One*** The Beautiful Game***** Let The Right One In**** Once**** Privacy*****
Phyllis Rogers Stone
Broadway Legend
joined:9/16/07
Edwin Drood - Why theatre not full?
Posted: 11/20/12 at 03:06pm
Why sentences written weird?
JoeKv99
Broadway Legend
joined:12/27/04
Edwin Drood - Why theatre not full?
Posted: 11/20/12 at 03:07pm
Show not good. Saw it before. Didn't like. Kind of pointless. people love it. Not me.
No good can possibly come from using this vast wasteland of error and deliberate deceit. You should get off of it and warn others away. You should make sure your children and grandchildren know what a corrupt and morally bankrupt institution it truly is.
bdn223
Broadway Star
joined:6/14/08
Edwin Drood - Why theatre not full?
Posted: 11/20/12 at 03:11pm
Capacity may not be on the rise, but grosses most certainly are. Also realize that compared to most of the recent Roundabout Theater Company revival "hits" The Mystery of Edwin Drood is not as well know a musical, as Anything Goes and Bye Bye Birdie*, which have been done by almost every High School in the country before Roundabout revived them.
Word of mouth for the production is amazing, and I only expect grosses to grow from here.
On another note Roundabout uped their maximum prices to $147 which may also be hurting the show's bottom line.

*I know Bye Bye Birdie was critically panned, and I like most did not enjoy it, but you cannot deny the fact that it always had a capacity above 84% and was only below 90% capacity for 3 weeks during its run. Also for a subscription show it always maintained about 54% of its possible gross, which is amazing. Financially the show was most certainly a hit.
JoeKv99
Broadway Legend
joined:12/27/04
Edwin Drood - Why theatre not full?
Posted: 11/20/12 at 03:14pm
What weird Phyllis. You making trouble. As usual.
No good can possibly come from using this vast wasteland of error and deliberate deceit. You should get off of it and warn others away. You should make sure your children and grandchildren know what a corrupt and morally bankrupt institution it truly is.
Nick Murphy
Chorus Member
joined:3/17/10
Edwin Drood - Why theatre not full?
Posted: 11/20/12 at 03:20pm
Cuz the show stinks.
jaxandmci
Stand-by
joined:8/1/11
Edwin Drood - Why theatre not full?
Posted: 11/20/12 at 03:23pm
When I went to buy tickets weeks before the show opened and saw that the only tickets available for every performance were extreme rear and extreme sides of the orchestra, as well as rear mezzanine, I called Roundabout. I was told that the rest of the house was reserved for subscribers and that unused seats would be released to the public 48 hours prior to each performance (many of which end up selling at steep discounts perhaps). Seems a sure-fire way to dilute the grosses but maybe I misunderstood the policy.

I saw the show this past Friday and the orchestra was full. I can't vouch for the mezzanine.
JoeKv99
Broadway Legend
joined:12/27/04
Edwin Drood - Why theatre not full?
Posted: 11/20/12 at 03:36pm
Phyllis. Thanksgiving. Have happy.
No good can possibly come from using this vast wasteland of error and deliberate deceit. You should get off of it and warn others away. You should make sure your children and grandchildren know what a corrupt and morally bankrupt institution it truly is.
Jordan Catalano
Broadway Legend
joined:10/9/05
Edwin Drood - Why theatre not full?
Posted: 11/20/12 at 03:40pm
Nice Joe! Fun making why? Makes you. Bigger? Better Man or not!
"I think Glee is way too sharp, smart, witty, clever and emotionally confronting for the masses." - Dave19 - "What's next? Snow Black and the 7 Swaggers? Shasquirta and the Beast? 101 Weavematians? Willis in Ghettoland?" - Dave19, in reference to the new ANNIE remake.
JoeKv99
Broadway Legend
joined:12/27/04
Edwin Drood - Why theatre not full?
Posted: 11/20/12 at 03:47pm
What you talk? Wishing Phyllis Joy. You hate holidays.
No good can possibly come from using this vast wasteland of error and deliberate deceit. You should get off of it and warn others away. You should make sure your children and grandchildren know what a corrupt and morally bankrupt institution it truly is.
Jordan Catalano
Broadway Legend
joined:10/9/05
Edwin Drood - Why theatre not full?
Posted: 11/20/12 at 03:48pm
Ok. Sorry. Was wrong. Assume make ass from me.
"I think Glee is way too sharp, smart, witty, clever and emotionally confronting for the masses." - Dave19 - "What's next? Snow Black and the 7 Swaggers? Shasquirta and the Beast? 101 Weavematians? Willis in Ghettoland?" - Dave19, in reference to the new ANNIE remake.
JoeKv99
Broadway Legend
joined:12/27/04
Edwin Drood - Why theatre not full?
Posted: 11/20/12 at 03:51pm
Naw. Like you. Wish happy Thanksgiving too. Plans?
No good can possibly come from using this vast wasteland of error and deliberate deceit. You should get off of it and warn others away. You should make sure your children and grandchildren know what a corrupt and morally bankrupt institution it truly is.
Wynbish
Broadway Legend
joined:4/27/12
Edwin Drood - Why theatre not full?
Posted: 11/20/12 at 03:56pm
This best. I laugh. Lots love.
JoeKv99
Broadway Legend
joined:12/27/04
Edwin Drood - Why theatre not full?
Posted: 11/20/12 at 03:57pm
Tonto, Frankenstein, Tarzan come over. Eat Turkey. All enjoy.
No good can possibly come from using this vast wasteland of error and deliberate deceit. You should get off of it and warn others away. You should make sure your children and grandchildren know what a corrupt and morally bankrupt institution it truly is.
Wynbish
Broadway Legend
joined:4/27/12
Edwin Drood - Why theatre not full?
Posted: 11/20/12 at 04:02pm
What perform parade? Hope Annie. Little girls. Smile.
Dollypop
Broadway Legend
joined:5/15/03
Edwin Drood - Why theatre not full?
Posted: 11/20/12 at 04:03pm
The show's grosses may be affected by the aftermath of Sandy. Out-of-towners or suburbanites who might come in to see a show are still cleaning up after the storm--or just plain out of money.
"Long live God!" (GODSPELL)
JoeKv99
Broadway Legend
joined:12/27/04
Edwin Drood - Why theatre not full?
Posted: 11/20/12 at 04:07pm
Maybe Drood. Heard good. Reviews good. Sell tickets.
No good can possibly come from using this vast wasteland of error and deliberate deceit. You should get off of it and warn others away. You should make sure your children and grandchildren know what a corrupt and morally bankrupt institution it truly is.
tazber
Broadway Legend
joined:5/10/05
Edwin Drood - Why theatre not full?
Posted: 11/20/12 at 04:18pm
thanksgiving loser holiday 4 loser people
....but the world goes 'round
JoeKv99
Broadway Legend
joined:12/27/04
Edwin Drood - Why theatre not full?
Posted: 11/20/12 at 04:23pm
Tazber. You have happy Thanksgiving. Eat Turkey. Feed Cats Turkey. Stop Grump.
No good can possibly come from using this vast wasteland of error and deliberate deceit. You should get off of it and warn others away. You should make sure your children and grandchildren know what a corrupt and morally bankrupt institution it truly is.
Rainbowhigh23
Broadway Legend
joined:3/29/12
Edwin Drood - Why theatre not full?
Posted: 11/20/12 at 04:25pm
Arts Hulk is the OP?
tazber
Broadway Legend
joined:5/10/05
Edwin Drood - Why theatre not full?
Posted: 11/20/12 at 04:27pm

....but the world goes 'round

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