Photo Flash: Cast of York's CLOSER THAN EVER Celebrates 'Miss Byrd's Red Velvet D-Lite' Dessert at Tasti D-Lite

Tasti D-Lite has named a new flavor, "MISS BYRD'S RED VELVET D-LITE," to honor one of the best reviewed Off-Broadway shows of the year, Closer Than Ever, with lyrics by Richard Maltby, Jr. and music by David Shire. Current cast members of The York Theatre Company production, Jacquelyn Piro Donovan, Anika Larsen, and James Moye, were on hand on October 4th at Tasti D-Lite Times Square to introduce the world to the deliciously decadent new treat. This exciting new flavor will be available exclusively at the Times Square location for the entire month of October.

Check out photos from the unveiling below!

The York Theatre Company (James Morgan, Producing Artistic Director) in association with Edward Negley, Neil Berg and Adam Friedson, presents the Off-Broadway hit, Closer Than Ever with lyrics by Richard Maltby, Jr. and music by David Shire. Tickets are now on sale through November 25, 2012 at The York Theatre at Saint Peter's (Citicorp Building, entrance on East 54th Street, just east of Lexington Avenue).

With direction by Mr. Maltby, associate direction and choreography by Kurt Stamm and music direction by Andrew Gerle, the cast features Jacquelyn Piro Donovan (Miss Saigon, Les Misérables), George Dvorsky (The Scarlet Pimpernel), Anika Larsen (Xanadu, All Shook Up, Avenue Q) and Sal Viviano (The Full Monty). James Moye is covering Dvorsky's role through October 7.

Photo credit: York Theatre Company

Anika Larsen checks out new flavor named after her character, "Miss Byrd's Red Velvet D-Lite".

Anika Larsen, James Moye and Jacquelyn Piro Donovan

Anika Larsen, James Moye and Jacquelyn Piro Donovan

Jacquelyn Piro Donovan, Anika Larsen and James Moye

Jacquelyn Piro Donovan and James Moye