Pavilions Night Out Launches Tonight in Sacramento

Building on the overwhelming success of their "Fashion's Night Out" events in 2011 and 2012, Pavilions - Sacramento's most prestigious shopping, dining and entertainment center - announced today the details of its highly-anticipated "Pavilions Night Out 2013" (PNO), a communitywide celebration of fashion, retail shopping, food, music and the arts, to be held tonight, September 19, from 6-11 pm.

"For the past two years, the energy and enthusiasm surrounding Fashion's Night Out at Pavilions has been incredible. It was important to us to continue that tradition and Honor the art of fashion while giving back to the community through our partnership with B Street Theatre, "said Audrey Yokota Rhoads, Vice President of Marketing for Donahue Schriber, the owner of Pavilions.

This year, all proceeds from the VIP ticket sales will be donated to B Street Theatre, Sacramento's widely-renowned playhouse for adults and children, which is currently raising the final round of funding for a state-of-the-art, 40,000-square-foot, two-theatre complex in Midtown.

"B Street is honored to partner this year with Pavilions and Pavilions Night Out 2013, which has contributed so much glamour and excitement to the Sacramento region," said Bill Blake, Managing Director of B Street Theatre. "This has always been a buzzed-about event, and we're thrilled to be a part of the proceedings."

As always, the centerpiece of the event is an exclusive Celebrity Fashion Show styled and produced by Mary Gonsalves Kinney of Sister|Brother Style and Style Army, showcasing fashion provided by Pavilions' specialty stores.

"I applaud Pavilions for continuing the 'Night Out' tradition in Sacramento and providing our community the one-night opportunity to celebrate its world-class passion for fashion," said Kinney. "We have a bold and beauteous line-up of local celebrities and community leaders ready to strut their style stuff on the runway, and I can't wait to see how it all comes together."

The event will include special performances by the St. Francis High School A Capella Group and B Street Theatre, as well as beats throughout the night by legendary San Francisco DJ/producer David Carvahlo of WhiteNoize fame.

Specialty food and cocktails will be served, and all participating Pavilions merchants will be open throughout the event.

Participating merchants include: Julius, Madam Butterfly, Hamilton Jewelers, Studio 55 Salon Suites, Chico's, SOMA, Coldwater Creek, It's a Small World, Lucy Activewear, Paper Garden, Patrick James, and Talbots. Participating restaurants include: Piatti Ristorante & Bar and new additions, Insight Coffee and Café Bernardo.

The event, including the Celebrity Fashion Show, is free and open to the general public. A limited number of VIP runway seats are on sale now (proceeds benefit B Street Theatre) at www.bstreettheatre.org or dialing (916) 443-5300. Each VIP Ticket includes a gift bag and a Complimentary $100 Pavilions Voucher at event check-in, but seating is extremely limited.

About PAVILIONS: As Sacramento's address for premier luxury shopping, the center is home to the region's most trusted merchants, exclusive brands and sumptuous dining experiences. It is located at 563 Pavilions Lane on Fair Oaks Boulevard near Howe Avenue in Sacramento.

About PAVILIONS NIGHT OUT: For the third year in a row, inspired by the unprecedented global initiative known as "Fashion's Night Out" created in 2009 to celebrate fashion and restore consumer confidence, PAVILIONS NIGHT OUT will return tonight, September 19.