New Broadway Press Agency- Matt Ross Public Relations to Launch on 1/6
Matt Ross Public Relations - a new agency dedicated to creating and executing focused, impactful publicity campaigns for theatre productions and entities in New York and beyond - will open its doors for business on Monday, January 6, 2014. The agency will consist of founder Matt Ross and associate Nicole Capatasto, both formerly of The Hartman Group. Clients will include Murder For Two; Natasha, Pierre & The Great Comet of 1812; the upcoming Broadway revival of On The Town; and Maxolev Productions (Howard & Janet Kagan); with additional projects to be announced in the near future.
Matt Ross has been a press agent since 2005, most recently as part of The Hartman Group and prior to that at Boneau/Bryan-Brown and Keith Sherman & Associates. He has represented more than 30 Broadway and off-Broadway productions, amongst them: Billy Crystal's 700 Sundays; Natasha, Pierre & The Great Comet of 1812; War Horse; Hands on a Hardbody; Bring It On; How To Succeed In Business Without Really Trying; Traces; Cirkopolis at NYU Skirball Center; Promises, Promises; A Steady Rain; La Bête; In The Heights; The Seagull; Curtains; Rock 'n' Roll; The History Boys; Mary Poppins; and Tarzan. He has also represented the launch of NBC's "Smash," New York's Signature Theatre Company and LAByrinth Theater Company and Washington DC's Signature Theatre.
Nicole Capatasto began working in theatre publicity after joining The Hartman Group in 2009. Since then, she has represented the Broadway productions of Billy Crystal's 700 Sundays; Romeo and Juliet (starring Orlando Bloom and Condola Rashad); Ann; Hands On A Hardbody; War Horse; Bring It On: The Musical; How to Succeed in Business Without Really Trying (starring Daniel Radcliffe and John Larroquette); Jekyll & Hyde; Let It Be; Frankie Valli: The One. The Only. The Original; Baby It's You; and La Bête, as well as the Off-Broadway productions of Natasha, Pierre & The Great Comet of 1812; Cirkopolis at NYU Skirball Center; and Traces. She is a graduate of Rutgers University.