ABC's DANCING WITH THE STAR is Monday's Most-Watched TV Series Overall

By: Apr. 08, 2014
Enter Your Email to Unlock This Article

Plus, get the best of BroadwayWorld delivered to your inbox, and unlimited access to our editorial content across the globe.




Existing user? Just click login.

ABC Monday Prime (8-11pm - 12.1 million and 1.8/5 in AD18-49): With DWTS and a repeat Castle up against CBS' NCAA Basketball Championship, ABC ranked a strong #2 on Monday in Total Viewers, topping NBC with originals of The Voice and American Dream Builders by 25% (12.1 million vs. 9.7 million). In addition, ABC continued to dominate Fox's original drama lineup on the night in Adults 18-49, leading by 20% (1.8/5 vs. 1.5/4).

· DWTS was the night's most-watched TV series overall and ABC's repeat Castle was Monday's most-watched drama.

Dancing with the Stars (8-10pm - 13.9 million and 2.1/6 in AD18-49): From 8-10pm, against CBS' NCAA Basketball Championship, ABC's Dancing with the Stars finished as Monday's most-watched TV series for the 4th week in a row, topping NBC's The Voice in head-to-head competition by a best-of-season 2.1 million viewers (13.9 million vs. 11.8 million). Among young adults in the time period, ABC's DWTS beat Fox's original dramas (Bones/The Following) by 40% in Adults 18-49 (2.1/6 vs. 1.5/4) and by 36% in Adults 18-34 (1.5/5 vs.1.1/4).

· Despite the big competition, DWTS was up week to week in Total Viewers and paced within 1-tenth of its week-ago Fast Affiliate numbers (13.7 million and 2.2/6). In addition, the show was up year to year against the NCAA Basketball Championship by 5% in Total Viewers, while holding even in Adults 18-49 (13.2 million and 2.1/6 on 4/8/13). In fact, Dancing was the only original program to grow its overall audience year to year opposite the championship game, as NBC The Voice and Fox's The Following were down by -16% (11.8 million vs. 14.0 million) and -30% (4.4 million vs. 6.3 million), respectively.

Castle (10-11pm - 8.6 million and 1.3/4 in AD18-49): During the 10 o'clock hour, ABC's repeat Castle was the #1 series with a 3.1 million viewer advantage over NBC's original American Dream Builders (8.6 million vs. 5.5 million). In fact, Castle was most-watched drama of the night, outdrawing Fox's originals of Bones (6.5 million) and The Following (4.4 million). And Castle nearly tied The Following in Adults 18-49 (1.3/4 vs. 1.4/4). Castle delivered its most-watched encore ever - in its 6 season on the air.



Videos